About Us

Daryl Farnsworth - President/CEO
daryl@buydirectadvertising.com

Daryl started his career in 1976 working at Robert J. Black Advertising in Studio City, California as an Account Executive. During the two years there, Daryl also served as a Media Director and finished as Vice President of Marketing.

In 1978, Daryl started his own company called Common Carrier Advertising acting as President and Chief Executive Officer. In 1985 Daryl sold his business and took a position with West-Cap International where he directed the marketing for The Bascom Fine Art Trust and represented Master sculptor, Earl W. Bascom. In his capacity, Daryl oversaw the international sales of art and the investment acquisitions of the trust, which represented 2.2 billion dollars.

Daryl moved out of the big city in 1990 and accepted the position of Executive Vice President of Sales and Marketing for FOX Television in St. George, Utah which has become The MB Media Group.

Daryl has been with the MB Media Group for eleven years and has been heavily involved with helping diversify and market the media mix while overseeing the local, regional and national sales. Now Daryl is President/CEO of Buy Direct Advertising Inc. which has taken on the Marketing and Distribution responsibilities from MB Media Group.

Daren R. Farnsworth – Operations Director
daren@buydirectadvertising.com

Daren was born and raised in California. He’s worked with the MB Media Group for six years where his roles included National Sales Coordinator and Public Relations. He played a key role in the development of the Per Inquiry sales and the development of the program that is revolutionizing the Infomercial Industry known as the “Cluster Program.”

He worked with many of the largest Radio, Television and Cable Systems in the Country. His background includes ISP Management and developing sales and marketing programs for the Internet.

Daren’s distribution skills are making Buy Direct Advertising, Inc. one of the leading full service infomercial companies in the world.