Infomercial Summary – Buy Direct
The Buy Direct Web site will give you a good overview of our company. We have been producing and distributing infomercials for about seven years. We’ve used about 850 radio stations and cover approximately 40 million television households. For example, we produced 5 (30 minute packaged) infomercials for Alien Golf. We also produced a CBS Christmas Special, which aired in prime time. Through all of their infomercials, Alien sold over 500,000 golf clubs. To view an Alien infomercial sample, as well as the new clusters, just click on the links below:
The Buy Direct has a “cutting edge” packaging concept that has the television affiliates excited. We’re combining 3 (10) minute, non-competing, mini-infomercials instead of 1 (30) minute infomercial. This gives the television stations 3 opportunities to earn income as opposed to 1.
Here’s how it works: We have contracts with various television and radio stations across the country to use their un-used airtime to run our infomercials. We pay them a percentage of each sale on the back end (no front costs for advertising). We have clients that have averaged up to six million dollars in ad space a month. Not only are they receiving sales, they’re receiving a tremendous amount of advertising exposure at “no charge.”
Once your product and/or service is on the air, out of each sale you will be paying the stations approximately 10% and Buy Direct 6% for setting up and handling the distribution. We can also help by consulting with you on Call Centers, Turn Key Operations, Merchant Accounts, etc. at no charge.
View the television affiliate letter and payout
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Please contact us for a sample contract to show you the production cost of a 10-minute infomercial package. The package includes:
10-minute Infomercial (to include in a cluster)
5-minute marketing tape
5-minute convention loop
2-minute mini-infomercial
:60 second mini-infomercial
:30 & :60 second commercials
Media Clips Tapes (to give out at media interviews, etc.)
The actual cost of the package will vary depending on shoot sites (for example: Australia or our studios in Utah), celebrity talent, the amount of animation required and the type of testimonials, if any.
Once we get together and analyze your product, discuss bullet points and infomercial content, determine the target audience and shoot parameters, we'll be able to provide you with a firm production quote.
Remember, there aren't any front costs on the actual distribution (obtaining airtime on television stations locally, regionally or nationally). The stations get approximately 10% of the back-end sale and Buy Direct receives 6%. There are no wholesalers, retailers or middlemen of any kind. 16% of the back-end sale is the total cost you incur for selling directly to millions of consumers. It doesn't get any better than that.
We’d be happy to talk to you about your specific product and/or service to give you an estimate on the production cost and answer any questions you might have on our production or distribution. Please contact Daren or Daryl at (435) 627-2299 or e-mail:
For distribution contact: daren@buydirectadvertising.com
For production contact: daryl@buydirectadvertising.com
© Buy Direct Advertising, Inc., 2004. All Rights Reserved.
